Fabian Kamberi, CEO and co-founder of the Berlin-based AI startup Born, argues that today’s AI companions risk isolating users and intensifying loneliness. He believes the technology’s true future lies in shared digital experiences that strengthen real-world human connections.
Born’s flagship application, Pengu, introduces a virtual pet that two people can co-parent together. Available on a freemium model, the app has already attracted more than 15 million users, though the number of paying subscribers remains undisclosed. By turning Pengu into a shared project, Born seeks to foster social engagement between friends and partners.
The company, which previously operated under the name Slay, has raised $25 million in funding from investors including Accel, Tencent, and Laton Ventures. With this backing, Born plans to expand its portfolio with new AI characters, such as a learning companion, while opening a New York office to focus on marketing and AI research.
Looking ahead, Born is also developing another product targeted at 16- to 21-year-olds. The offering will introduce “culturally relevant AI companions” designed to act like real friends, capable of sharing TikTok and Instagram content. Kamberi anticipates strong network effects as users spread these AI creations online. Investors view Born as a pioneer in building a new category of socially intelligent, emotionally aware AI.
